Reload Bonuses

Reload Bonuses

You can configure the Value Add Center (VAC) to add extra bonus value, to a laundry card's balance, whenever certain value purchase criteria is met.
There are several options to control when and how much bonus value is added, but are just some examples of reload bonuses you can configure:
  1. Get a $3 bonus for every $50 reloaded. 
  2. Get a $1 bonus if loading $20 or more using cash with any denomination
  3. Get a $1 bonus if loading using a $20 bill, or get a $4 bonus if using a $50 bill
  4. Double Your Money  (for every $1 loaded, the VAC will load $1 extra)

How to Configure a Reload Bonus:

The configuration of the reload bonuses is done through Configuration page of the Value Add Center on the Laundro Portal.
Click on the Wrench icon, next to for each VAC, to get to that VAC's Configuration Settings page:

Notes
Note: You will need to setup the same reload bonus, on all VACs individually;
in order to make sure all VACs are giving out the same reload bonuses
 
Click the Edit VAC Settings button to bring up the pop up window, where you're able to adjust the VAC's configuration settings:


Then scroll down to the Bonus section;
where you'll find all settings related to different types of bonuses/promotions that can be setup through the VAC's configuration settings menu:


In the VAC's Bonus section, the only setting related to Reload Bonuses, are the Bonus Configuration setting, the Value Threshold setting, and the Value of Bonus (up to $100) setting.

All other settings in the Bonus section are related to other types of promotions you can setup;
but those other settings are completely unrelated to any type of Reload Bonus you're trying to configure.

By default, the Bonus Configuration setting will be set to Disabled;
to gain access to the Value Threshold, and Value of Bonus (up to $100) settings, you first need to select the type of reload bonus you want to configure.

You can enable one of the options from the Bonus Configuration drop down menu:


Info
Most customers use either the Cash Only option or the Cash and Credit/Debit option.
This incentives the customers to load more money, therefore increasing your total 
float.

Bonus Configuration Types:

Option 1: Disabled (Default)

No value-based reload bonus promotion is enabled. 

Option 2: Cash Only

Provides a bonus value whenever a threshold amount is reached or exceed – when making CASH purchases only.
The value is cumulative ONLY during a single transaction; or in other words, only during the card reload/purchase session (e.g. when the laundry card is inside the VAC card holder for the entire transaction).

For example, consider a reload bonus that awards $1 for every $20 loaded (Value Threshold = $20, Value of Bonus = $1).
If a customer inserts a laundry card into the VAC card holder, and then inserts one $10 bill, and then two $5 bills; this customer would receive a $1 bonus because a total of $20 was loaded during the same transaction.
However, if a customer inserts a laundry card into the VAC, and then inserts one $10 bill; then takes their Laundry Card out of the VAC's card holder, and places the card back into the VAC holder to then load another $10 bill; this customer would NOT receive the $1 reload bonus, because the 2 $10 bills were inserted during 2 separate transactions.

The goal of this configuration is to encourage customers to reload a larger amount and do so using cash vs credit/debit cards.




Option 3: Cash and Credit/Debit

This configuration works the same was as the above Cash Only configuration;
however this configuration awards bonuses for Cash purchases, as well as Credit/Debit card purchases;
this is the most popular reload bonus configuration that is used:



Idea
Above is a picture showing the reload bonus settings that would be used to configure a Double Your Money promotion.

For a Double Your Money promotion (which appears to be commonly used in the industry when promoting a new store);
simply set the both Value Threshold, and Value of Bonus settings to equal $1


This configuration works the same was as the Cash and Credit/Debit configuration;
with the exception that the amounts loaded onto a Laundry Card do NOT have to happen within the same transaction.
The amount that accrues towards the bonus is persistent between reloads and visits to the store.

For example, consider a threshold of $20 and a bonus of $1.
If a customer adds $10 one day, and then adds $20 another day, the customer will be given a $1 bonus and be only $10 away from their next $1 bonus.

This bonus configuration is akin to a points/loyalty program (but in our implementation we use actual dollars instead of points, and we redeem for bonus dollars automatically when the threshold is reached)

We no longer recommend this option. 


Option 5: Big Bill Bonus

If you wish to encourage the use of bigger bill denominations (e.g. to reduce the amount of times you need to empty your bill acceptor's cash box), you can enable the Big Bill Bonus to encourage this.
This reload bonus configuration awards a bonus value based on when a specific bill denomination is used to add value to a laundry card.

With this specific reload bonus configuration, you are able to configure multiple different bill denominations, and different bill denominations can trigger different amounts of reload bonuses (this is the only reload bonus configuration that has this capability).

For example, this bonus can be setup to where a $20 bill gives a $3 bonus, whereas a $10 bill gives only a $1 bonus (you can also use 50 dollar and 100 dollar bills, if your bill validators supports them).



When configuring this type of reload bonus, you always list the bill denominations in ascending order;
and you will always list the reload bonus amounts, for each denomination, in the same order the bill denominations are listed.

If you wanted to, you could issue a different reload bonus for each possible bill denomination your bill acceptor is setup to validate.
For this you just need to make sure you list the reload bonuses for each denomination, in the same order the bill denominations are listed;
and bill denominations, and reload bonus values, need to be separated by comma's, like in the screen shot below:


Using the above settings, the configured reload bonuses will give out the following bonus value, for each bill denomination:
 - $1 bills = $0.25 bonus
 - $5 bills = $2 bonus
 - $10 bills = $5 bonus
 - $20 bills = $12 bonus
 - $50 bills = $30 bonus
 - $100 bills = $70 bonus

How to Disable a Reload Bonus that's already active:

To disable a reload bonus that's currently active, all you need to do is change the Bonus Configuration setting back to Disabled:



You do NOT need to adjust any of the other settings related to the reload bonus that was previously setup;
as once the Bonus Configuration setting is set to Disabled, this hides the other reload bonus related settings automatically:


If you decide to turn back on the Reload Bonus you were running previously, just set the Bon Configuration setting back to the same bonus you were using before, and the system will remember the reload bonus settings that were in place prior it the setting being Disabled.

Just remember, whenever making any VAC Configuration changes, to click the Update Settings button to save the changes you've made:

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